Don't just "play" in your market!
Don't just "participate" in your market!
OWN Your Market!
Do you? Do you know how? We do!
Where do you stack up in the Hierarchy of Successful Businesses Needs?
Leadership is the foundation and the ultimate advantage of every successful business. Often, leadership positions are filled with people who've earned a promotion, but may not have the skills or desire to be real leaders.
What about your team? Are they superstars or average players?
And, back to the leadership? Are they Superstars? Are you? Your team will never outperform you and your leadership. If you are a B player, your team will most likely play a C or D game.
Do you have an intentional corporate culture? One that is fun, engaging and inspires everyone to dig a little deeper to perform and create success for everyone; team members, the company and clients alike?
Are you strategic in your messaging and your growth? Many companies want to grow, but don't have an intentional plan to get them there. The results are often chaotic, haphazard and less than stellar...built on frustration and minimal profits.
Steve Jobs says "it's not up to the customer to know what he wants." Is every member of your team consciously and intentionally innovating? Or will you go the way of the Sony walkman and be taken over by a more innovative Apple-esq competitor. Does your team even know how to innovate? Is innovation part of your culture?
Like the P3 Profit Principles, each step in the hierarchy of business needs builds upon the one below, but each is also interwoven with all of the rest.